Mobile World Congress – is your website ready?
Mobile World Congress. The annual pilgrimage to Barcelona is the biggest event in the marketing calendar for anyone in mobile tech or allied industries. And although the event isn’t until...
How to make sure your technology website builds credibility
If you’re marketing in the B2B tech sector, you’ll know that tech websites generally have a range of goals: to inform, to educate, to build the brand, to build a community, to attract investment,...
How to build a company intranet
At Freshleaf we have an intranet. We’ve used it ever since we started the business, and it’s one we built ourselves. It’s a fantastic tool, without which I would be frighteningly disorganised. It...
WordPress site compromised? You’re not alone.
Ah, WordPress. An excellent platform, but one plagued by security concerns. Earlier this week we were discussing WordPress with a client; its strengths and weaknesses, and what exactly the deal...
Why a Facebook page is not enough
Are you putting your content up on Facebook because your website is too hard to update? Here's why that might not be such a good idea.
A number of times lately I’ve been talking to folks about...
5 easy ways to improve your website today
This post will help you make your website better. It doesn't take long to read, and it's things you can do right now.
Everyone’s got a website. But most of us are caught in a cycle of ‘update...
How to write better website content
Writing more effective website copy is all about keeping it short and keeping it simple. Find out how with our 4 quick tips to improve your web copy.
Writing for the web is a particular art,...
How to plan a website that evolves with your business
Don't know how to ensure your website will still be relevant in three to five years? Put the crystal ball down - there is a better way.
A few years ago now, I was in a planning meeting with...
You don’t have to be a whizz with Photoshop to create better images for your website
Not a whizz with Photoshop, but fed up with using boring stock images? We've come up with a list of tools you can use to create interesting images and layouts for your marketing - all with great...
Integration gets interesting: social media and your website
With Twitter celebrating its tenth birthday this year, here’s a quick look at how social media has changed the way we think about our company websites.
A little history
In the beginning we...
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